Lost Deal Retrieval

Their CTO chose to build this in-house rather than buy it, and said we would be his first call if that slipped. It has slipped: the engineering lead who owned the build has gone, and the work is reported pushed into next year. Take Aly up on the Q4 call he offered. The build he chose over us has lost its owner and slipped a year.

Re-engaging could put $150,000 back in play — the scope both sides had already agreed before it stopped, so nothing here assumes a bigger deal.

He did not reject the product; he bet on an internal build and said he would call us first if it slipped. Both halves of that bet have since moved: the VP Engineering who owned the programme has gone, and the work is reported as pushed into 2027. This is the call he asked for, arriving on time.

Set stage to Closed Lost

The buyer ended procurement to build in-house, and the rep confirmed the opportunity is dead.

Optimoji's evaluation passed — 41% on their video pipeline. What died was the person, not the case: Kira left in June and told us to chase whoever replaced her. That role is now posted, and Kira herself has turned up at another account. Chase the incoming Head of Platform in week one, with Kira's benchmark results in hand, and keep Kira warm at Kestrel.

Re-engaging could put $38,000 back in play — the scope both sides had already agreed before it stopped, so nothing here assumes a bigger deal.

The evaluation passed; what died was the person, not the case. Kira said to chase a real head of platform the moment one was hired, and the role is now posted. She has also turned up at another account, which is a second opening rather than the same one.

Set champion to inactive

Kira left Optimoji on June 20 and no successor with budget ownership was named.